Services
Short or long form. Creative or technical. Academic or irreverent. When we say à la carte, we mean it — take your pick.
Newsletters / website content / packaging / reports / identity & naming / press releases / catalogs / OOH / research / social media / direct mail / ad copy / white papers / case studies / captions / ebooks / software manuals / novels / scripts / product specs & more
Explore our capabilities:
Writing & content development
You’ve seen the classroom writing process poster: Organize, brainstorm, outline, draft, revise, publish. The journey to completed writing work isn’t always so linear — most of the time, writers swap, skip and repeat steps on the way to a final product. Word Jones comes alongside you at any stage of development, from ideation to creation:
Planning
Define your voice, choose the format, or create a content timeline
Research
Find and collect trustworthy information from a variety of sources
Interviews
Gain important details and insights from subject-matter experts
Outlining
Organize and order information so it can be easily understood and used
Exploration
Try on multiple messaging angles and present options for consideration
Drafting
Develop whole pieces of writing informed by your ideas, goals and audiences
Planning
Define your voice, choose the format, or create a content timeline
Research
Find and collect trustworthy information from a variety of sources
Interviews
Gain important details and insights from subject-matter experts
Outlining
Organize and order information so it can be easily understood and used
Exploration
Try on multiple messaging angles and present options for consideration
Drafting
Develop whole pieces of writing informed by your ideas, goals and audiences
The development phase will produce a complete draft, but the work doesn’t end here. At minimum, a draft should be compared closely against your initial objectives before it’s considered final. Other next steps might include incorporating feedback from reviewers, translating the content into other languages, or moving the copy into a formatting or design phase.
Editing & proofreading
In the editing and proofreading stages, we tighten up language, tidy mechanics, check facts and figures, and give our final OK. Our writers and editors have the skills, training and expertise to evaluate writing and quickly determine what it needs and how to move forward. We also know how to apply different style manuals, and how to choose what to prioritize when they conflict.
Sometimes all you want is full assurance your spelling and punctuation won’t embarrass you. Other times, you might need to meet criteria for a complicated submission process or find the perfect words for a niche audience. We created the checklists below to meet a variety of needs and goals. Our general checklist is ideal for most pieces of writing. For more specific content needs, we can add narrower lenses.
General editing checklist
Mechanics
Content is free from spelling, grammar and punctuation errors
Readability
Ideas are clear, transitions are logical, and language is appropriate for your objectives
Style consistency
Editorial style choices are purposeful and consistent with your preferred guidelines
Navigation
Links, headings, numbering and table of contents are functional and intuitive
Fact-checking
Important details — such as names, dates, quotes and titles — are confirmed correct
Formatting
Documents and content follow your internal specs or provided submission criteria
General editing checklist
Mechanics
Content is free from spelling, grammar and punctuation errors
Readability
Ideas are clear, transitions are logical, and language is appropriate for your objectives
Style consistency
Editorial style choices are purposeful and consistent with your preferred guidelines
Navigation
Links, headings, numbering and table of contents are functional and intuitive
Fact-checking
Important details — such as names, dates, quotes and titles — are confirmed correct
Formatting
Documents and content follow your internal specs or provided submission criteria
Specific content needs
Research citation
Reference lists, footnotes, links and in-text citations are accurate and consistent
SEO
Text and tags help search engine algorithms correctly understand your content and images
Accessibility
Content, including hierarchy, alt text and image descriptions, comply with ADA and WCAG guidelines
AI enhancement
Your AI-produced content is revised for consistent messaging and brand voice
Design proofing
Visual elements represent ideas and enhance messaging, without introducing errors
Brand safety
Language and tone are appropriate, inclusive and culturally relevant
Specific content needs
Research citation
Reference lists, footnotes, links and in-text citations are accurate and consistent
SEO
Text and tags help search engine algorithms correctly understand your content and images
AI enhancement
Your AI-produced content is revised for consistent messaging and brand voice
Design proofing
Visual elements represent ideas and enhance messaging, without introducing errors
Brand safety
Language and tone are appropriate, inclusive and culturally relevant
We’ll always discuss your budget up front and design our process to fit your needs. Our work has satisfied picky professional audiences, choosy consumers and dozens of businesses with unique brand guidelines and publication checklists.
Translation
Word Jones offers seamless options for multilingual editing and proofreading, document translation, multimedia translation, live interpretation and UI/UX testing in the languages your audiences speak.
Our team includes highly qualified certified translators with expertise in all major European and Asian languages. We also offer translation for health care, law, corporate security and other regulated industries.
As our global communities grow, human eyes are especially critical for localization — adaptation that’s both linguistic and cultural. Our team makes sure your communications are not only accurate, but also meaningful, culturally appropriate and market-aware.
Design
Publication-ready content and design go hand in hand. The Word Jones design team can create layouts to complement your copy, plus logos and other branding assets, social media templates, illustrations, website UX/UI design and more.
Our editors stay close throughout the design phase; we proof the copy in layout to make sure words and graphics are harmonious and no new errors are introduced. This minimizes back-and-forth during review cycles and helps keep your projects on track.